Brand Identity & Visual Standards

Guidelines for creating UofL-branded marketing materials and websites

Third Party Products & Integrations

The web experience for UofL extends beyond the services and platforms on It is often necessary for campus units to purchase and integrate with third-party services in order to better accomplish their goals. Examples of these in the past have included:

  • Email Marketing
  • Social Platforms
  • Event Management and Ticketing
  • Student Engagement Services
  • Customer Relationship Management
  • Emergency Notification
  • Academic Tools
  • Online Payment Systems

To date the university has permitted a decentralized approach wherein individual units have been allowed to purchase these solutions without oversight.

If you have a project you are considering that you think qualifies for evaluation from the Integrations Group contact

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Communications & Marketing

University of Louisville

2323 S. Brook St.

Louisville, KY 40208

(502) 852-6171