OCM U - our ongoing training program to ensure a consistent brand, provide marketing, advertising and promotional strategic support and to educate University units on new technology or opportunities available to them. NO RSVP required and anyone is invited.
OCM U training archive. You can find past presentation, documents and downloads here.
Infographics, studies, reports and research
Learn how to read your Google Analytics reports and understand what your website is doing (or not doing) for you.
WILL RESCHEDULE AT A LATER DATE!!! - This presentation goes over how sponsorship at UofL works and will start to discuss how you can find out if your events, assets or ideas are of interest to potential sponsors and have a consumer value.
Are you interested in using social media for your school, program or project. Come find out which social networks are best for you, where social media is going and how you can leverage the right social media platform for your audience.
Learn how to do marketing, advertising and PR at UofL. We will discuss what resources are available (free and paid), when you should use them and how to help pay for the expenses of some of your major events.
Learn the basic of branding and design at the University of Louisville. We will review the university brand and creative standards.