Mighty Citizen and the WIP team have aimed to connect all implementation activities back to UofL’s Strategic Plan and have prioritized six strategic areas that directly support those goals. These areas are ordered so that the research, ideation and solutions for one strategic area will support and help to inform subsequent areas.
The six areas are:
- Student Recruitment & Admissions
- Student Support & Services
- Research & Innovation
- Faculty & Staff Support & Services
- Alumni & Donor Engagement
- Community Engagement
From January to June 2023, Mighty Citizen conducted eight workshops with stakeholders across the strategic areas to inform the direction of the Web Improvement Project. Stakeholders in these groups took part in journey activities that identified areas of strength and opportunity across the web at UofL.
Student Recruitment & Admissions
The Student Recruitment & Admissions workshop included stakeholders who are focused on attracting prospective students and supporting them through the admissions and enrollment process. This group identified areas of opportunity for UofL to clarify its process for admittance and improve the online application experience.
| Stakeholder | Unit |
|---|---|
| Megan Adams | Office of Admissions, Coordinator of Dual Credit |
| Patriece Campbell-Palmer | Graduate School, Director of Admissions and Enrollment Management |
| Jennifer Coffey | School of Medicine, Director of Admissions |
| Stephanie Dickerson | Office of Undergraduate Admissions, Associate Director of Admissions Counselors |
| Melissa Eversole | Undergraduate Admissions, Associate Director of Application Processing and Orientation Programs |
| Jason Gainous | College of Arts & Sciences, former Associate Dean of Undergraduate Education |
Student Support & Services
The Student Support & Services workshop included stakeholders who are directly involved in student support areas. These stakeholders identified the need to better market the support services available to current students and improve access to resources.
| Stakeholder | Unit |
|---|---|
| Mike Abboud | Office of Financial Aid, Associate Director |
| Grace Beebe | Residence Hall Association, Executive President |
| Melissa Benningfield | College of Arts & Sciences, Advising |
| Dorian Brown | Student Government Association, President (2022-2023) |
| Holly Dennis | Speed School of Engineering, Student Services Coordinator |
| Danielle Dolan | College of Arts & Sciences Dean’s Office, Assistant Dean Advising |
| Bill Fletcher | University Career Center, Director |
| Erica Gabbard | Office of Experiential Learning, Director |
| Riece Hamilton | Campus Health Services, Program Manager |
| Courtney Kerr | Graduate School, Coordinator of Academic Services |
| Marvin Mitchell | Athletics, Deputy Athletic Director of Student Services and Diversity |
| Julie Onnembo | Student Affairs, Assistant Director of Programs |
| Tony Simms | School of Medicine, Director of Medical Student Affairs |
| Greg Vittitow | Student Success Center, Assistant Director |
| Jason Zahrndt | Delphi Center, Program Manager |
Research & Innovation
The Research & Innovation workshop included researchers, deans and program directors who are focused on increasing and supporting research, innovation, scholarship and creative activity at the university. This group explored the need for a research promotional strategy and improved processes and tools for research faculty and staff to better showcase UofL as a research powerhouse.
| Stakeholder | Unit |
|---|---|
| Dr. Anita Barbee | Kent School of Social Work, Director of PhD Program and Professor & Distinguished University Scholar |
| Mary Bentley Houk | Envirome Institute, Senior Director of Development |
| Betty Coffman | Office of Communications & Marketing, Communications & Marketing Coordinator for Research |
| Paul DeMarco | Office of Undergraduate Research and Creative Activity, Interim Director |
| Michael Menze | College of Arts & Sciences Dean’s Office, Associate Dean of Research & Innovation |
| Anne Noe | Health Sciences Campus Research Office, Program Manager |
| Baylee Pulliam | Office of Research & Innovation, Director of Marketing and Communications |
| Brad Shuck | Department of Educational Leadership, Evaluation, and Organizational Development, Professor |
| Jacqui Smith | Speed School of Engineering, Coordinator Speed School Research and Graduate Studies |
Faculty and Staff Support & Services
The Faculty and Staff Support & Services workshop included stakeholders who are dedicated to personal growth, retention and professional development of staff and faculty. This group identified the need for a clear onboarding process across all departments to ensure faculty and staff receive the support they need.
| Stakeholder | Unit |
|---|---|
| Cheryl Capito-Paul | Customer Service & Quality Improvement, Business Operations Manager |
| Kari Donahue | Speed School of Engineering, Director of Communications & Marketing |
| Laura McDaniels | Employee Success Center, Engagement Specialist |
| Eugene Mueller | Faculty Senate, Chair |
| Christina Reed | Office of Human Relations, former HR Business Partner |
| Chris Seals | School of Medicine, Assistant Dean of Faculty Affairs |
| Rick Serfass | Facilities Management, Director of Maintenance and Custodial Services |
| John Smith | Staff Senate, Chair |
| Robin Zahrndt | Delphi Center, Program Manager |
Alumni & Donor Engagement
The Alumni & Donor Engagement workshop included stakeholders who are focused on increasing and fostering alumni and donor giving and engagement with the university’s activities, achievements and events. This group identified the need to improve campus-wide communications and tools for tracking relevant donor, alumni, and gift giving data in order to continue developing relationships with donors.
| Stakeholder | Unit |
|---|---|
| Alexis Allen | Alumni Office, Director of Annual Giving |
| Allison Buchanan | College of Arts & Sciences, former Dean’s Office Communications Coordinator |
| Amanda James | Young Alumni & Student Philanthropy, Assistant Director |
| Kara Salsman | Brown Cancer Center, Senior Director of Development |
| Judy Singleton | University of Louisville Foundation, Senior Manager of Gift Administration |
| Matt Thorne | Athletics, Cardinal Athletic Fund |
| Lisa Warner | Health Sciences Center, Assistant Vice President of Development |
Community Engagement
The Community Engagement workshop included stakeholders who are dedicated to positively impacting the economic, social, and cultural health and well-being of the Louisville community and beyond. This group identified the need to better promote UofL’s community engagement opportunities and support under-resourced staff.
| Stakeholder | Unit |
|---|---|
| Mary Andrade | Speed School of Engineering, Director Coop & Career Services |
| Dwayne Compton | School of Medicine, Associate Dean of Community Engagement & Diversity |
| Henry Cunningham | Office of Community Engagement, Director of Community Engagement |
| Chris Dye | College of Business, Director of Communications & Marketing |
| Jennifer Hanson | Athletics, Assistant Athletics Director of Fan Experience |
| Susan Jenkins | Office of Community Engagement, Assistant to the Vice President |
| Patrick Smith | Office of Community Engagement, Assistant Director of Community Engagement |
| Marian Vasser | Office of Diversity & Inclusion, Director of Diversity & Inclusion |
| Sherri Wallace | College of Arts & Sciences Dean’s Office, Interim Associate Dean of Diversity, Engagement, Culture, and Climate |
| Kelly Watson | College of Business Dean’s Office, Events Manager |
| Laurie Young | Research & Innovation, Director of Industry Partnerships |