Partnering with Louisville Metro Government to improve urban food access and farmer incomes.

For the past two years, Dr. Markowitz and her students, supported by a grant from the U.S. Department of Agriculture, have interviewed scores of customers and farmers at three Louisville Farmers’ Markets to access the viability of federal and nonprofit programs to promote the purchase of local foods.  Millions of low-income Americans rely on SNAP (formerly food-stamps) to round out their household diets.  Spending SNAP benefits at Farmers’ Markets implies fresher, tastier meals for consumers and more money for local growers.  Our research, involving participant-observation, surveys, and semi-structured interviewing, focused on identifying the perceptions and experiences of shoppers and farmers regarding markets and the new SNAP initiatives.  The study also addressed the prospects for developing greater coordination among Markets across the Louisville Metro area.

In late March, we reported on our preliminary findings at the Meetings of the Society for Applied Anthropology.  Farmers’ Market Promotion Program: A View from a Church Parking Lot in Kentucky.

Pictures from two of our research sites: Bardstown Road Farmers’ Market, the city’s oldest FM, and from South Points, in the Hazelwood Neighborhood, the newest market.  Group picture of project participants and partners.

two female students sitting outside A group under a tent outside 

Students pose for picture at table