UofL Online Learning Website Privacy Statement

The University of Louisville wants to share with you important information regarding the privacy and confidentiality of your information that can be collected or accessed when you visit the UofL Online Learning website (and its accompanying web pages) visited from louisville.edu/online. Your privacy is important to us. We are strongly committed to transparency and to providing an excellent online experience. UofL Online Learning website (louisville.edu/online) does not collect any personally-identifying data regarding you as an individual, except as described below.

Children's Online Privacy Protection

If you are under the age of 13, you are not to use this website. If you are a minor between the ages of 13 and 18, you may use the site only in conjunction with your parent, legal guardian or other responsible adult. These age restrictions are necessary to ensure compliance with the Children's Online Privacy Protection Act (COPPA). For details see 15 U.S.C. §§ 65016506 (Pub.L. 105–277, 112 Stat. 2681-728, enacted October 21, 1998.)

Use of data collected

The data we collect helps us understand how visitors use this website for the purpose of providing quality services to visitors to our website, and aids in managing and improving our services available to prospective students. It also assists us in keeping you informed about news, events and new online learning opportunities at University of Louisville, as well as important changes to the web site, new services and offers we think you will find valuable.  We use personal information for purposes of administering our business activities, providing customer service, and making other products and services available to our customers and prospective customers. Upon your consent, we may also contact you using text messaging (SMS). We do not sell the information we gather from individual visitors to our website to any entities, groups or third parties.

In order to provide visitors to the website with the requested services and information, UofL’s Online Learning website collects via request(s) for information and other similar inquiries such information as: program of interest, name, email address, phone number, state and/or country, previous education and military status. Additionally, UofL web servers routinely record the following information each time the sites are visited:

  • Internet Protocol (IP) address of the computer being used
  • Web pages requested
  • Network software access
  • Referring Web page
  • Browser used
  • Date, time and duration of activity
  • Type of device (desktop, mobile)

The site does not collect user ID or physical address. No other sensitive information such as student records (FERPA), financial information (GLB) or credit card information (PCI) is collected or stored on these web pages. Current UofL students who have notified the University and have opted out of providing directory information as defined by FERPA are excluded from transmission of such information to a third party, unless the student gives permission associated with the request or inquiry. Otherwise, directory information may be transmitted to third party service providers for the purpose of fulfilling the inquiry or requested service or request.

We may share your information with third-party service providers for the limited purposes of communicating with you regarding our educational programs and services, or to facilitate improvement of our educational services, our website, and our marketing efforts. For example, a third party provider may generate analytics on engagement of both known and unknown visitors to our website; it may also provide recommendations on delivering dynamic messaging for both anonymous and known visitors based on their search behavior.

Some pages within the website may contain content that is provided by external third parties (graphic, logo or script). Neither Online Learning nor UofL transmits information to these third parties as part of such requests; however, when you visit one of our pages that contain this third party content, information such as IP address, date, browser and requested page are transmitted tot that third party. UofL is not responsible for the privacy practices of these external third parties. While we request these third parties to protect your information, we do not make any representations about the practices and policies of these third parties. These third parties are not subject to this Privacy Statement

Website Visitors

As noted above, the University of Louisville collects non-personally-identifying information of the sort that web browsers and servers typically make available, such as the browser type, language preference, referring site, and the date and time of each visitor request. University of Louisville’s purpose in collecting non-personally identifying information is to better understand how visitors use this website. From time to time, University of Louisville may release a non-personally-identifying information aggregate, e.g., by publishing a report on trends in the usage of this website.

Gathering of Personally-Identifying Information

Certain visitors to these websites choose to interact in ways that result in UofL gathering personally-identifying information. The amount and type of information that is gathered depends on the nature of the interaction. For example, we ask visitors who request information or register for events to provide an e-mail, name, phone number, institution, etc. In each case, UofL collects such information only insofar as is necessary or appropriate to fulfill the purpose of the visitor’s interaction with the website. University of Louisville does not disclose personally identifying information other than as described below. Visitors can always decline to supply personally-identifying information, with the caveat that it may prevent them from engaging in certain website-related activities.

Aggregated Statistics

University of Louisville may collect statistics about the behavior of visitors to its websites. University of Louisville may display this information publicly or provide it to others. However, University of Louisville does not disclose personally-identifying information other than as described below. Online Learning uses tools such as Google Analytics (a web analytics service provided by Google, Inc.) to monitor, evaluate and improve the effectiveness and responsiveness of the site. Google Analytics uses cookies to collect usage information of the site. We do not share any specific information about a particular user with Google.

Protection of Certain Personally-Identifying Information

As noted above, the University of Louisville discloses potentially personally-identifying and personally-identifying information only to those of its employees, contractors and affiliated organizations that (i) need to know that information in order to process it on University of Louisville’s behalf or to provide services available at this website, and (ii) that have agreed not to disclose it to others. Some of those employees, contractors and affiliated organizations may be located outside of your home country; by using University of Louisville’s websites, you consent to the transfer of such information to them. University of Louisville will not rent or sell potentially personally-identifying and personally-identifying information. Other than to its employees, contractors and affiliated organizations, as described above, University of Louisville may disclose potentially personally identifying and personally-identifying information in response to a subpoena, court order or other governmental request, as required by law, or when University of Louisville believes in good faith that disclosure is reasonably necessary to protect the property or rights of University of Louisville, third parties or the public at large.

If you are a registered user of a University of Louisville website and have supplied your email address, University of Louisville may occasionally send you an email to tell you about new features, solicit your feedback, or just keep you up to date with what’s going on with University of Louisville and the focus of this website. We expect to keep this type of email to a minimum. If you send us a request for information or services via a support email or via one of our feedback mechanisms, we reserve the right to publish it in order to help us clarify or respond to your request or to help us support other users. Should we publish your request to help others, we will not publish your email address or name. University of Louisville takes measures reasonably necessary to protect against the unauthorized access, use, alteration or destruction of potentially personally-identifying and personally-identifying information.


A cookie is a string of information that a website stores on a visitor’s computer, and that the visitor’s browser provides to the website each time the visitor returns. University of Louisville uses cookies to help University of Louisville identify and track visitors, their usage of University of Louisville website, and their website access preferences. University of Louisville visitors who do not wish to have cookies placed on their computers should set their browsers to refuse cookies before using University of Louisville’s websites, with the drawback that certain features of University of Louisville’s websites may not function properly without the aid of cookies.

Privacy Statement Changes

University of Louisville may change this Privacy Statement regarding the Online Learning website from time to time, and in University of Louisville’s sole discretion. While most changes are likely to be minor, the University of Louisville encourages visitors to frequently check this Privacy Statement page for any changes to its Privacy Statement. Your continued use of this site after any change in this Privacy Policy will constitute your acceptance of such change.

If you have questions about what information we collect, this privacy policy or you believe that information has been released without your consent, please contact our support team at online@louisville.edu.

Change Log

Privacy Statement posted as of 08/10/2017

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