Food Access Programs


The primary goal of the Gray Street Farmers Market is to increase access to fresh, locally grown food in the downtown area. We operate several programs to expand access and make nutritious food more affordable to our community. For more information, stop by our information booth or email Mateo Barnett at

Double Dollar program - This program makes healthy food more affordable for individuals who receive Supplemental Nutrition Assistance Program (SNAP) benefits. Using SNAP Double Dollars is simple. Customers visit the GSFM information booth, decide how much they want to spend, and swipe their SNAP cards. The market then matches this amount and gives them wooden tokens to spend directly with GSFM vendors. We match spending by the SNAP customer up to $20 per week. Customers can use the tokens to purchase any food for the household, such as fruits, vegetables, meat, breads, canned foods, and more. 

FreshRx  -- The Gray Street Farmers Market will offer the FreshRx program this year in partnership with the Community Farm Alliance. The program serves expectant moms who receive Medicaid. After signing up, FreshRx participants get $26 in tokens each week to purchase fresh fruits and vegetables from GSFM vendors.

Senior Farmers Market Nutrition Program (SrFMNP) -- Seniors (60+) who qualify are provided with $50 loaded onto a debit card to purchase fresh, unprocessed, locally grown fruits, honey, vegetables and herbs at approved farmers markets. Individuals can sign up for these benefits at Louisville's Neighborhood Places, the L&N Building on Broadway, and at the Nulu/Phoenix Hill Farmers Market. The Kentucky Department of Agriculture serves as the lead agency for SrFMNP.

WIC (New is 2024) - The WIC Farmers Market Nutrition Program helps bring locally grown fresh fruits and vegetables into the homes of WIC participants. Each summer, local health departments issue $30 to eligible WIC recipients for the purchase of locally grown fruits, vegetables, and fresh-cut herbs.


Call for Partners: We are looking for churches, agencies, organizations, and individuals to help us spread the word about SNAP Dollar for Dollar program to individuals and households with SNAP benefits. Please contact  if you are interested in collaborating on this initiative.

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