Brand Identity & Visual Standards

Guidelines for creating UofL-branded marketing materials and websites


Whether you're looking to show your pride with a new UofL background for your phone or needing to get a jump-start on creating marketing materials, look no further: Our office provides a wide array of file types and formats for our faculty, staff and students to use.

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    Branded Assets

    Pre-made materials that enhance your creative projects or Cardinal lifestyle

    View assets
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    Branded Templates

    Start your project right with branded files in a variety of formats

    View templates
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  • Spiral-bound communication guide

    Reference Documents

    Review standards and best practices when creating branded materials

    Learn more
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    Vector files available for faculty, staff and students

    Download logos
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Communications & Marketing

University of Louisville

2323 S. Brook St.

Louisville, KY 40208

(502) 852-6171