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4.1. Organization of Content

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A Plone web site, using the underlying storage machinery of Zope, is a collection of content items distributed within a hierarchy of folders.

Before you know it, folders and subfolders have been created on a Plone web site and content added. Content may be organized naturally by the hierarchy of folders.

Consider the butterflies web site, which would have an organization something like this, with the main areas of the web site each a few layers deep, and the butterfly pages arrayed in a hierarchy:

	About
		History
			Keeping a Journal as a Kid
			Natural History Mentors
			The Present Treatment
		Family
			John
				Bio
				Other Interests
					Tennis
					Conservation
					Local Politics
			Sally
				Bio
				Other Interests
					Karate
					Cooking
			Edward
				Bio
				Other Interests
					Football
					Painting
			Elizabeth
				Bio
				Other Interests
					Clarinet
					Snowboarding
	Photography
		Equipment
		Techniques
		Favorite Photographers
	Butterflies
		Overview
			Biology
				Life Cycle
				Egg
				Caterpillar
				Pupa
				Adult
			Distribution
			Migration
		Field Work
		Projects
		Organizations
			North American Butterfly Association
			Lepidopterists’ Society
			Xerces Society
			Nature Conservancy
		Bibliography
		Species Treatments
			Swallowtails
				13 species pages
			Pierids (Whites and Yellows)
				30 species pages
			Hairstreaks
				5 species pages
				Satyrium Hairstreaks
					18 species pages
				Scrub Hairstreaks
					9 species pages
			Blues
				9 species pages
			Azures
				9 species pages
			Metalmarks
				3 species pages
			Brushfoots
				4 species pages
				Greater Fritillaries
					7 species pages
				Lesser Fritillaries
					16 species pages
				Angelwings and Tortoiseshells
					18 species pages
				Red-Spotted Admiral
					10 species pages
				Satyrs (Browns)
					13 species pages
				Alpines and Arctics
					10 species pages
				Monarchs (Milkweed Butterflies)
					3 species pages
			Skippers
				Spread-Wing Skippers
					8 species pages
				Cloudy Wings
					8 species pages
				Duskywings
					15 species pages
				Intermediate Skippers
					1 species page
				Grass Skippers
					12 species pages
				Hesperia Skippers
					41 species pages
				Roadside Skippers
					16 species pages
				Giant Skippers
					2 species pages
 

 Each of the butterfly treatment pages has sections on identification tips, a description, and keywords. Photographs are scattered through the butterfly section for butterflies John as seen personally. He writes an observation account for each new species he photographs, providing location, habitat, and any specific behavioral observations made.

This web site has a range of content, from personal biographies and interests of John and his family, to expanded pages on photography and other topics, to the many butterfly pages and photographs.  Click-navigation is effective for finding most information, and for the butterfly content the organization by taxonomy is useful and fitting for the most common needs, but this is not the only way it could be organized.  For instance, the butterfly pages could have been organized by habitat, by behavior, by size, by color, by whether or not John has observed the species, etc.  John was torn between these ways of organizing the butterfly pages, but chose the taxonomic structure, because grouping and relating species by evolutionary relationship is the most useful way to do it.  But John discovered how Plone lets him have his cake and eat it too:

Smart folders offer a way to create separate organizational treatments for content.