Clyde and Wasz, 2005, Stepping inside the reader's world: The "Subtext Strategy" as a tool for crafting persuasive texts.
Reference
Clyde, J. A. and
Wasz, L.
Stepping inside the reader's world: The "Subtext Strategy" as a tool for crafting persuasive texts.. Louisville Writing Project Publication, 1(1) (2005).

