OCMu - Advanced Analytics 3/2/12
by
Rushton,Jeff
—
last modified
Feb 06, 2012 07:04 PM
Google Analytics from A-T (we won't cover 100% but we'll cover a LOT). :)
| What |
|
|---|---|
| When |
Mar 02, 2012 from 11:00 am to 01:00 pm |
| Where | Ekstrom Library W-102 |
| Contact Name | Jeff Rushton |
| Contact Phone | 502-852-8119 |
| Add event to calendar |
vCal
iCal
|
Topics that will be covered:
This will be in a lab environment, so plan to actually set up your account, log into your GA and "DO" what we are going over during the session.
No RSVP required
Presentation download (after presentation)
- Setup - create an account & adding code to your site
- Segmentation vs. profiles vs. filters
- Basic reporting
- Advanced reporting
- Dashboard management
- In-bound tracking - campaign setup and management
- Internal events
- Goals
- What does it all mean?
This will be in a lab environment, so plan to actually set up your account, log into your GA and "DO" what we are going over during the session.
No RSVP required
Presentation download (after presentation)
