Toni Petersen

Digital Media Specialist


Toni Petersen is the Digital Media Specialist for the Brandeis School of Law. She is responsible for creating print and digital assets used for internal and external audiences.

Petersen works with departments within the law school to design print materials and produce digital pieces used for education, recruitment and event purposes. She works with the communications director to promote and protect the law school’s brand with all produced collateral.

Before coming to Brandeis, Petersen was the marketing and communications manager at American Leadership Academy (ALA) a public charter school group. During her time with ALA, she worked with the chief marketing officer to strengthen the company brand, recruit new students and produce digital and print marketing materials.

An Arizona native, Petersen moved to Louisville so her husband could attend law school at UofL. She was fortunate to find a position that allowed her to join the Cardinal family as well.