Marion Hambrick

Marion Hambrick

Associate Professor
Department of Health & Sport Sciences
Room 104J - SAC E
marion.hambrick @

Dr. Hambrick's curriculum vitae [PDF]

Educational Background

  • PhD, Educational Leadership and Organizational Development with an emphasis in Sport Administration, University of Louisville, 2010
  • MBA, Finance, University of Kentucky, 1996
  • BA, Finance, Transylvania University, 1995

Teaching Areas

  • Financial Principles in Sport
  • Senior Seminar in Sport Administration

Research Interests

  • Social media usage in sports
  • Diffusion of innovations in the sporting goods industry

Honors & Awards

  • University of Louisville Faculty Favorite nominee, 2013, 2015
  • Red and Black Award (for outstanding advising and instruction), 2010,2012

Professional Memberships

  • North American Society for Sport Management
  • International Association for Sport and Communication

Selected Publications

  • Svensson, P. G., & Hambrick, M. E. (In press). "Pick and choose our battles" - Understanding organizational capacity in a sport for development and peace organization. Sport Management Review.
  • Hambrick, M. E., & Pegoraro, A. (In press). Social Sochi: Using social network analysis to investigate electronic word-of-mouth in three hashtag communities. International Journal of Sport Management and Marketing.
  • Kang, S. J., Ha, J. P., & Hambrick, M. E. (In press). A mixed method approach to exploring the motives of sport-related mobile applications among college students. Journal of Sport Management.
  • Hambrick, M. E., Hums, M. A., Bowers, G. G., & Wolff, E. A. (2015). Examining the role of elite athletes with disabilities in the sporting goods industry. Adapted Physical Activity Quarterly, 32, 1-18.