Dr. Hambrick's curriculum vita

Educational Background

• PhD, Educational Leadership and Organizational Development with an emphasis in Sport Administration, University of Louisville, 2010
• MBA, Finance, University of Kentucky, 1996
• BA, Finance, Transylvania University, 1995

Teaching Areas

• Sport Marketing
• Career Development in Sport
• Internship in Sport Administration
• Senior Seminar in Sport Administration

Research Interests

• Examining social media usage in sports
• Diffusion of innovations in the sporting goods industry

Honors & Awards

• John Richard Binford Memorial Award, 2010
• Outstanding Graduate Student Award from the College of Education and Human Development, 2010
• Red and Black Award (for outstanding advising and instruction), 2009
• Sport and Recreation Law Association Bernard Patrick Maloy Graduate Student Research Award, 2008

Professional Memberships

• North American Society for Sport Management
• Sport and Recreation Law Association

Selected Publications

• Hambrick, M. E., Simmons, J. M., Greenhalgh, G. P., & Greenwell, T. C. Twitter in sport: A content analysis of professional athlete tweets. International Journal of Sport Communication.
• Hambrick, M. E., & Moorman, A. M. (2008). NASCAR puts the brakes on AT&T: Sponsorship conflicts of interest and contractual rights. Sport Marketing Quarterly, 17, 54-56.
• Moorman, A. M., & Hambrick, M. E. (2009). To license or not to license: That is the question for professional sport leagues and the NCAA. Sport Marketing Quarterly, 18, 160-164.
• Mahony, D. F., Moorman, A. M., DeSchriver, T., & Hambrick, M. E. (in review). Program rankings in sport management: A critical analysis of benefits and challenges. In A. Gillentine, R. Baker, & J. Cuneen (Eds.), Paradigm Shift: Critical Essays in Sport Management. Champaign, IL: Human Kinetics.