Meet The Prof.: Karen Freberg, "Rise of Digital Disruption"

When Dec 05, 2013
from 12:00 PM to 02:00 PM
Where University Club
Contact Name
Contact Phone 502-852-2247
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Professor Karen Freberg: "Rise of Digital Disruption: The Benefits and Challenges in Crisis and News Coverage Via Social Media"

The rapid growth of social media challenges crisis communicators to disseminate safety messages to affected audiences quickly and in a manner that promotes maximum compliance. Not only do individuals and organizations communicate differently during a crisis, but they are also perceived very differently. Karen Freberg, Professor of Communication, will discuss the major benefits and challenges in social media strategies in crisis as well as future implications and best practices.

Thursday, December 5, 2013 at 12 noon, University Club

Admission ($14 per person and $7 for students - check or cash) includes lunch. Reservations are required at least 3 days prior to the event.  Please contact Janna Tajibaeva at 852-2247 or janna@louisville.edu